Avoid placing your business at a disadvantage.

If you are in business and you are not using Digital Marketing then it is very likely that you are handing a significant advantage to your competitors who do.

Like anything new, it takes a while for the 'new and questionable' to become the 'accepted and logical'. And with Digital Marketing in the B2B (Business to Business) sector, that has been very much the case.

So let's break it down.

What is Digital Marketing?
Digital Marketing involves using targeted, cost-effective and instant channels of communication to get your message out. Email, Facebook, LinkedIn and Twitter being great examples.

How is it managed?
What you are reading is our own emailer that we send out to all our clients to keep them informed about the work we do. We then take the stories shown here and redistribute them across social media channels such as Facebook and LinkedIn over a 4-week period, one story at a time.

How can it help your business?
Our digital marketing posts keep our clients, associates and social media followers informed throughout the year. This hopefully reminds everyone of the quality of our work, our experience and the enthusiasm and passion we have for what we do. And with the best advert for new work being a referral from a trusted person, our logic is that keeping our contacts informed and engaged will greatly increase the chances of our name being passed on to others.

With our Digital Marketing strategy it really is that simple and it can be that simple for your own business success. It is also worth noting that the cost saving compared to traditional methods of advertising in print really is beyond superlatives.

For more information on our Digital Marketing Department contact:
fraser@artdepartment.co.uk