The Macallan – Golden Age
of Travel.
The Macallan Golden Age of Travel series relives the glamour of this 1930s period celebrating the first era of international travel. The first release features a very rare Macallan, distilled in 1937, and housed in one of 48 specially created Lalique decanters adorned with an iconic ocean liner.
Art Department created the case-bound book that travels with the luxury product to tell the story of a wonderful global partnership between The Macallan and Lalique. We have recently completed a series of stunning hero imagery to advertise the launch of this truly unique and luxury product to global markets.