Creating Conversations with The Macallan.
We pitched the concept of creating positive product conversations between key influencers at The Macallan. The team in Singapore agreed and we put a plan in place – starting with Stuart MacPherson, The Macallan Master of Wood and Sietse Offringa, Global Head of Education. After a long and challenging search for a location, we settled for the new Edrington offices in Glasgow offering an ideal contemporary backdrop. The team were delighted with the finished film and this was launched across their communications channels globally. Watch this space for further positive brand conversations…